As a seasoned producer in the MENA region, Jihad Nehmé’s career has spanned over three decades and several capital cities, including Beirut, Jeddah, Riyadh, Cairo, Casablanca, and, finally, Dubai, where he settled in 2013.

Succeeding in the field of production hinges on a profound grasp of the diverse cultures, markets, and business landscapes of the countries in which he operates. Jihad’s unique aptitude for immersing himself in these various cultures has afforded him opportunities to collaborate on advertising campaigns for notable brands such as P&G, Nissan, ABCD, FAB, McDonald’s, Pepsi, Coca-Cola, Henkel, Unilever, BMW, HSBC, L’Oréal, Etisalat, MTN, Mastercard, Dubai Holding, Porsche, Mercedes, Volvo, QNB, Vodafone, Samba, Ford, and more.

With over 2,000 TV commercials and music videos to his credit, and an equal number of regional and worldwide servicing campaigns produced under his leadership, Jihad Nehmé’s production expertise extends to creative input and adept problem-solving. Simply put, if there’s a solution, he will find it.

With big brands come big names. Jihad has had the privilege of producing numerous commercials with notable celebrities, including Roger Federer, Mohamed Salah, Mohamad Mounir, Lewis Hamilton, Hussain Jasmi, Paul Scholes, Hernan Crespo, David Trezeget, Gianluca Zambrotta, Hazem Emam, Hisham Abbas, and Myriam Fares.

While maintaining a busy schedule that often takes him between Beirut, Dubai, and various Middle Eastern countries, Jihad skillfully balances his career with his passion for photography. His work in the field of photography has earned recognition within the black-and-white photography community, and he achieved a significant milestone with his first exhibition held in Beirut in November 2022.

Jihad’s work has been recognised by the most prestigious awards in the advertising world, including the Dubai Lynx and the Cannes Lions. He holds a degree in Audio-Visual Studies from ALBA (Académie Libanaise des Beaux Arts).